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Seven Tips for the Arts PR
Ah, PR types, press releases, media officers, press offices, I love you all dearly, and I need you in my professional life. But there are certain things I simply cannot abide in arts PR, and they must...
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Why Your EdFringe PR Campaign Sucks
If you’re a performer or part of a theatre company that’s handling your own PR campaign at the Edinburgh Fringe this year, perhaps for the first time, there are three things that form the basis of any...
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PR Post Mortem: The Best of EdFringe – Part One
Since the Edinburgh Festival Fringe (or as some people insist on calling it, ‘Edinburgh’, like nothing else happens in the city for the rest of the year, like it’s a more modern version of Brigadoon,...
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